has a new address

The Essence

  • Founded in 2014 by a dynamic group of skilled professionals with several years of work experience in Multi National Corporations.
  • Marked its presence in retail market with its first multi storied store in July 2017, Jalandhar.
  • Our approach is simple, deliver superior quality products to consumers at affordable prices.
  • Our Consumer centric ethos drives us to innovate and provide a huge variety of styles for customers from all walks of life.
  • Our products are drenched in fashion & style, which is our mantra.
  • With our ambitious expansion plans and adaptability to the dynamic fashion industry model, we are set to disrupt the retail market for years to come.

Why F&S

  • Engaging Consumers: Store d├ęcor, product bundling and product displays has garnered us more attention of customers.
  • Contemporary Price Points: Offers products for both masses and classes with good range of price band.
  • Quick response: Faster fashion, closer relationship with design and consumer, narrow design to consumer window.
  • Indian-ised Global Aesthetics: Same looks as global brands enhanced with an Indian flavour.
  • Fresh Stock: Lucrative purchase return policy to avoid any stock getting dead. Latest and fresh collection at store always.
  • Business Efficiency: Corporatized retail with implementation of scientific management system and the application of Information Technology tools heading towards efficiency driven ecosystem with consumers at the core.
  • Customization of Product Portfolios: Have customized, discounted offerings and promotions based on the specific requirements of each consumer segment.
  • Proliferation of Private Labels: It helps in managing the supply chains and pricing and thus impacts the bottom line.


Trendy and latest fashion including apparel and footwear products for men, women and kids available.

General Merchandise

We also cater to all the household needs and kitchen ware, home furnishings, toys and luggage.


Get the best of latest and fashionable accessories for men, women and kids in a variety of colours and materials.

Our Brands

Red Tape
Ginni & Jony
U.S. Polo

Get In Touch

feel free to call us


269, Lajpat Nagar, Guru Nanak Mission Chowk, Jalandhar


Plot No. 13-29, Harsha Bhawan, Block E, Middle Circle, Connaught Place, New Delhi


Mrs. Amna Abbasi
Phone: +91-9818887590

Mr. Prashant Nanda
Phone: +91-8510060067